Flax foods was our first step into the Mumbai Office. We made a debut by building out a visual guideline for them while also helping them work on the digital content they created for their social platforms.
The photoshoot was designed to keep things minimal and product focused. The identity and the visual direction the brand decided to take was however designed by an in-house experience-lead designer. From the kind of stories that went out to the way in which type was paired together- the design experience was custom made with a brand guideline.